Travel isn’t the only thing that’s changing. Everything in our world is changing…or has already changed. I’ve spent time reading about the impact of this crisis on tourism, sitting on webinars about how travel trends will be impacted long-term, talking to travel professionals, and doing some internal reflection on how I personally will travel differently due to this experience for time to come.
Here’s an overview of what travel will be looking like for the next year or two, maybe longer…
- More domestic travel, less international travel
- More road trips
- Emphasis on outdoor and wellness activities
- People feel a responsibility to support small and local business
- People feel a responsibility to make a positive impact on the communities they explore
- People will stay away from “touristy” and large cities, they will travel to smaller, developing cities
Now is the time for travel professionals of all varieties – bloggers, tourism promotion agencies, independent travel companies, travel agents, etc. – to pivot and start adopting values like these, not only to sustain and grow their businesses and attract modern day travelers, but to do better for our communities & beyond…to do their part in being socially responsible. It is vital that these businesses stay alive – to feed the wanderlust of individuals who want to learn via experience and to introduce people to new cultures – to build tolerance, inclusivity, and community.
co-mads will be offering affordable marketing/writing/branding/volunteerism consulting services to these travel professionals to help them effectively make the shift. We will do our part in ensuring these businesses have the tools to sustain, grow, succeed, and do more good, everywhere. Stay tuned for our updated website with more details.
If you’re in the travel industry, send me an email at firstname.lastname@example.org and let’s have a 30 minute (free) chat about how this crisis has impacted you, your needs, and how co-mads could potentially help.